Just released, an NADBank newspaper readership study for 2012 gives us a glimpse at the dynamic world of all things news. It’s no secret that daily newspapers across the country have been under pressure, making drastic changes to accommodate the digitally evolving readership landscape. And with these dramatic measures, just how well did print hold [...]
It was a three-phase social media campaign that exploded in a few short months, and proves that a good strategy goes a long way. As the dust now settles from the Volta award competition, we’ve had time to step back and reflect on the campaign we helped Enterprise Saskatchewan develop, and we can confidently say [...]
SGI’s blockbuster campaign “The Decision” just keeps on rolling with two more prestigious awards. This week, we were thrilled to hear word that the International Association of Business Communicators (IABC) has honoured this Saskatchewan campaign with not one, but two Gold Quill Awards of Excellence! Awards will be handed out June 25th in Chicago at [...]
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